The Power of Strong Aroma: The Effects Of Ambient Scent on Traditional Kapurung Food for Customer Impulsive Buying. Jurnal Serambi Engineering, [S. l.], v. 10, n. 4, 2025. Disponível em: http://jse.serambimekkah.id/index.php/jse/article/view/1318. Acesso em: 3 jul. 2026.